Assist in managing SEO, PPC, social media, email marketing, and website content strategies.

Monitor and analyse campaign performance to recommend improvements.

Coordinate with creative, content, and external digital agencies.

Stay up-to-date with digital trends and competitor activities to support decision-making.

Strong organisational and multitasking abilities.

Proficiency in digital marketing tools like Google Ads, Google Analytics, and CRM platforms.

Strong communication and reporting skills.

Develop and conduct training sessions on influencer outreach, campaign planning, and performance tracking.

Guide organisations on selecting the right influencers aligned with their brand values.

Provide frameworks for building long-term influencer relationships.

Evaluate training effectiveness and update materials to reflect current trends.

In-depth knowledge of influencer marketing platforms and social trends.

Strong presentation, training, and stakeholder management skills.

Experience with campaign measurement tools and social media analytics.

Collect and analyse data from campaigns, customer feedback, and market trends.

repare reports and dashboards using tools like Google Analytics, Excel, or Power BI.

Provide actionable recommendations to optimise marketing strategies and ROI.

Work closely with digital, content, and sales teams to align data-driven strategies.

Strong analytical and critical thinking abilities.

Proficiency in data analysis tools and platforms like Google Analytics, Tableau, or SQL.

Excellent communication skills to present findings clearly to stakeholders.

Plan, create, and schedule engaging content across social platforms like Instagram, LinkedIn, TikTok, and X (Twitter).

Monitor social media trends, community feedback, and competitor activities.

Manage paid social campaigns to drive traffic and conversions.

Track performance metrics and prepare social media reports.

Strong knowledge of social media platforms, algorithms, and tools like Hootsuite or Buffer.

Creativity, visual storytelling, and audience engagement expertise.

Ability to analyse data and adjust strategies accordingly.